Fear Emotion Based Decision Judgment

by Hal Mooz 20. November 2014 14:24

Missouri gun sales spike in runup to Brown shooting grand jury decision

Gun sales are continuing to spike around Ferguson, Missouri, as security firms plead with authorities to make it easier for them to hire new guardsin advance of the decision on whether to charge a white police officer for shooting dead an unarmed black 18-year-old. Owners of regional gun stores said that concerned residents were stocking up on pistols and shotguns following earlier reports of a dramatic increase in sales. Meanwhile demand for private security is outstripping supply.

Tim Wheeler, the co-owner of Trail Creek Trade Co in nearby St Ann, said there was “paranoia beyond belief” among some in the area. “I have normal-seeming people coming in saying ‘Oh my god, they’re going to march down the streets looting and burning,’” he said. Wheeler said that the sharpest increase in demand was for shotguns, “which is what we recommend for self-defence or home defence”. But he was reluctant to disclose sales figures and lamented the reason that business was booming. “We don’t sell guns on fear factor,” he said. “We enjoy firearms for what they were built for: target shooting and hunting.”

Asked about the rising firearms sales last week, Charlie Dooley, the St Louis County executive, urged people to “calm down”. But Adam Weinstein the co-owner of County Guns in Bridgeton said that sales were “up tremendously” and estimated that his store had seen a 50% increase. Weinstein said he had sold 75-100 guns in the past three weeks and more in the past three months than all of last year. “It’s mostly handguns and a shotgun here and there,” he said.

“A lot of them are first-time gun owners just wanting to have something to protect themselves and their homes.” He estimated that 90% of customers made verbal references to fears of unrest around Ferguson when making their purchases. Sales of classes teaching owners how to conceal-carry their new firearms are also up.






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Engineer, Project Manager, Entrepreneur, Author, Trainer, Lecturer, Thought Leader, Consultant

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